When it comes to custom lighting and accessories for V-Twin motorcycles (especially Harleys), A10 Moto has quietly carved out a reputation as a bold, ambitious player. In this blog-style article, I’ll take you through the story, identity, offerings, challenges, and future (as best can be gleaned) of A10 Moto.  

A10 Moto is known as a specialist in performance lighting products for motorcycles, particularly in the V-Twin / Harley market. Their slogan and branding emphasize “V-Twin Industry Leader in Performance Lighting.”  

One interesting chapter in their history is that A10 Moto succeeded a brand called Cali Raised Moto. As of February 2024, Cali Raised Moto was dissolved and a brand new company - A10 Moto - was formed, with new ownership. This reorganization suggests a desire for a fresh start, renewed energy, or possibly new direction in product development, branding, or business practices.  

 All of A10 Moto’s bracket and harness products are manufactured in the U.S., which is a point of pride in their marketing. They also offer a lifetime limited warranty on their products.  

Their online catalog positions them as a hub for lighting - you’ll find Baja Designs LED pods (LP6, ONX, etc.), brackets, harnesses, and combo kits tailored to different bike models. A10 Moto also fosters the notion of a “family” - encouraging riders to “join the A10 Moto family.”

Where many aftermarket parts companies spread across broad categories (exhausts, engine mods, bodywork, etc.), A10 Moto has doubled down on lighting systems - brackets, harnesses, mounts, and complete combo kits optimized for Harley-Davidson, Indian, and other V-Twin motorcycles.

By specializing, they can refine fitment, integration, and reliability, which is crucial in an area (electronics, wiring) that many riders find challenging.

Their “Made in USA” claim (for brackets and wiring) is a strong marketing point in the custom motorcycle world, where buyers often prefer to source gear from domestic production for perceived quality, accountability, and support.  

Moreover, offering a lifetime limited warranty signals a commitment to the durability of their products - though as with all warranties, the fine print and execution matter in real customer experience.